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Marketing results

We work hard on behalf of our clients, devising ways in which to tell their story, raise their profile and protect their reputations.

People remember businesses through stories – and we pride ourselves in developing effective marketing communication, across press and media, websites and email marketing.

 

Experience spanning all brand sizes and stages

 


Some recent marketing results:

 

locksbrook-inn-bar-sq

PRESS LAUNCH FOR A BATH PUB OPENING

National, trade and local media results

Avalanche provided copy, briefed photography, produced a website and issued press releases, to ensure a continued flow of media custom and attention for The Bath Pub Company’s 2016 launch of The Locksbrook Inn.

 

CREATING A PROFITABLE LAUNCH FOR A WILTSHIRE PUB WITH DINING AND ROOMS

Concept development / Copywriting / Website / Design / Photography / Press releases

Our carefully choreographed launch for this West Country pub with rooms and dining continues to attract media coverage and new customers.

 

Press release results: a PR case study

PRESS RELEASE RESULTS: A PR CASE STUDY

The difference between a good and bad press release is media coverage

Using a PR agency to research, write and send out your press release will save hours of blank page agonising and ultimately, disappointment. A well-targeted press release is just one tried and tested marketing tool for generating awareness, which can generate numerous media hits and PR results.

 

How Avalanche turned a social taboo into a BBC News story

HOW WE TURNED A SOCIAL TABOO INTO A BBC NEWS FILM

Raising awareness of bespoke memorial art for the home

The big challenge for our 12-month PR campaign was to get people to talk about the last great social taboo, death. Only then could we spark conversations about the new trend of commissioning traditional British artists to make memorial art for homes and gardens.

 

BBC News online / WWII carrier pigeon story

A WEEK IN THE LIFE OF A PR STORY

Without wishing to puff out our feathers, the results from this client case study represent a real PR coup

Avalanche’s press story – about the remains of a World War II carrier pigeon found to be carrying a coded message – received a serious hit of attention from UK media, grabbing primetime BBC television and radio spots, as well as flying across the pond, onto the pages of the New York Times, as well as the Huffington Post and Australia’s Herald Sun.

 

PR case study: how Avalanche turned a little known UK healthcare product into a British manufacturing success story with royal approval

WINNING ROYAL APPROVAL: A BRAND AWARENESS CASE STUDY

How Avalanche turned a little known UK healthcare product into a Queen’s Award winning British manufacturing success story

Although representing the best product quality of its kind, Bloccs struggled for awareness in an increasingly competitive marketplace. Avalanche devised and put to work a PR and social media strategy to boost brand recognition, customer feedback, sales and the very best in UK award recognition.

 

Pub and hospitality PR case study

A PUB AND HOSPITALITY PR CASE STUDY

How Avalanche put a Cotswold country pub back on the map

How do you attract new customers to a remote Somerset village pub with little to no passing traffic? And how do you overcome the triple whammy of recession, cheap supermarket booze and the smoking ban?

 

HOW AVALANCHE LAUNCHED A FOOD BRAND

Successful PR launches need a healthy recipe of good ingredients combined with a long-term commitment to getting results

Avalanche was tasked with developing Fussels Fine Foods as a regionally-recognised brand; then growing the company’s national profile.

 

travel PR case study

LAUNCHING YURT HOLIDAYS IN DORSET: A PR CASE STUDY

Launching Dorset yurts onto the UK glamping scene

How Avalanche applied a concentrated burst of media relations activity, to generate national and regional press coverage for new yurt holidays in Dorset.