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Reverse graffiti inspiration

If you haven’t heard of reverse graffiti, take a look at this clever example – an evolution of the dirty white van “Clean me”.

We inspired a client to emblazon dirty high street pavements with her new company’s logo a few years ago, using this technique. It worked a treat. In her case, the reverse graffiti marketing involved using a template and a pressure washer to create temporary pavement images. These remained for quite a while, until of course the dirt and pollution returned.

 

An unlikely source of reverse graffiti inspiration, but beautifully done. Photo tweeted by @NickDixon8 of ITV Daybreak

An unlikely source of reverse graffiti inspiration, but beautifully done. Photo tweeted by @NickDixon8 of ITV Daybreak