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media coverage

Launching a profitable reputation for a Wiltshire pub with dining and rooms

Concept development / copywriting / website / design / photography / press releases Our carefully choreographed marketing and press launch for this West Country pub with rooms and dining continues to attract media coverage and new customers     Project summary Avalanche helped the new owners to define the identify for the business, to ensure […]

Le Tour de France: PR planning for media cadence

Earlier this year, Avalanche PR worked with Frome-based The Bicycle Academy to produce a press story announcing its new staff. We used this as an opportunity to not only showcase its new teachers, but also introduce the bicycle frame building business to new media contacts.