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In the meantime, you might find it useful to look at the brands Avalanche has worked with – and the following client results.
Avalanche provided copy, briefed photography, produced a website and issued press releases, to ensure a flowing round of media attention for the launch of The Bath Pub Company’s newest opening, The Locksbrook Inn.
Using a PR agency to research, write and send out your press release will save hours of blank page agonising and ultimately, disappointment. A well-targeted press release is just one tried and tested marketing tool for generating awareness, which can generate numerous media hits and PR results.
The big challenge for our 12-month PR campaign was to get people to talk about the last great social taboo, death. Only then could we spark conversations about the new trend of commissioning traditional British artists to make memorial art for homes and gardens.
Avalanche’s press story – about the remains of a World War II carrier pigeon found to be carrying a coded message – streaked across UK newspapers, tv and radio media – landing a spot on Have I Got News for You, and flew onto the pages of global publications, including the New York Times, Huffington Post and Australia’s Herald Sun.
Although the best quality product of its kind, Bloccs struggled for awareness in an increasingly competitive marketplace. Avalanche devised and put to work a PR and social media strategy to boost brand recognition, sales and the very best in UK award recognition.
How do you attract new customers to a remote Somerset village pub with little to no passing traffic? And how do you overcome the triple whammy of recession, cheap supermarket booze and the smoking ban?
Avalanche was tasked with spreading awareness of homegrown Fussels Fine Foods, turning the Somerset business into a regionally recognised brand across the South West.
How Avalanche applied a concentrated burst of media relations activity, to generate national and regional press coverage for new yurt holidays in Dorset.